Vision / Mission / Goal / Strategy
Vision
“Create an innovative society, cultivate innovation, and drive a global economy.”
The Faculty of Commerce and Management focuses on developing human resources to create an innovative society, conducts research, and develops management innovation to drive the economy and society toward sustainable development.
Mission
1. Develop high-skilled human resources to respond to national development.
2. Develop research and create management innovation to drive creative utilization.
3. Drive the economy and society towards sustainable development.
Goal
The expected outcomes and achievements in the next four years are as follows:
1. Prince of Songkla University (PSU) is a leading management educational institution that is nationally recognized.
2. The university develops educational programs to develop highly skilled human resources of all ages
3. The university drives the economy and society toward an international level sustainably through research, technology, and innovation.
4. The university is a value-based organization based on modern management knowledge.
5. The university is financially stable.
Strategy
Strategy 1: Developing a high-quality workforce to respond to national development
1.1 Produce highly-skilled graduates or manpower to respond to national development
1.2 Develop human resources potential at all stages of life
Strategy 2: Researching and innovating for practical use
Strategy 3: Providing academic services that lead to sustainable economic and social development
Strategy 4: Managing the Faculty of Commerce and Management toward a high-performance organization
Faculty emblem
A sailing ship symbolizes trade and travel, while the digital globe represents technological advancement and the internet system that enables convenient communication and trade with people worldwide. Additionally, the digital age offers more commercial opportunities that are well-suited for modern business.
Values
P = Professionalism
• Curiosity, seeking knowledge, and building social wisdom
• Accuracy, standards, and efficiency
• Commitment, dedication, and public consciousness
• Learner-focused
S = Social Responsibility
• Serving and guiding communities and societies
• Cultivating graduates to be efficient people with public consciousness and social responsibility
U = Unity
• Demonstrating a shared responsibility to work willingly, selflessly, and patiently to drive the organization forward
• Driving the organization toward common goals
M = Modern Management
• Management with modern tools to develop work systems utilizing technology
Core values:
• Community Insight & Engagement
• Modern Management & Creativity for Community
Corporate culture:
Our Soul is for the Benefit of Mankind
The Faculty of Commerce and Management has the following administrative structure:
Bachelor of Business Administration program
– Tourism Management
– Business Information Technology
– Finance, Insurance, and Risk Management
– Marketing
Bachelor of Public Administration program
– Public Administration
Bachelor of Arts program
– Business English
Bachelor of Accounting Program
– Accounting
Master of Business Administration program